‘Paw’sonalise your online Cupcake Day Supporter Page
Customise your Cupcake Day Supporter Page with photos and messages. Let everyone know why you’re baking and raising funds for the RSPCA – your supporters are more likely to donate if they can understand your story and why Cupcake Day for the RSPCA is important to you.
Set a fundraising goal – aim to be top dog!
Set a fundraising target on your Cupcake Day Supporter Page for yourself and for those who will support you. For example, you could aim to raise $300 by Cupcake Day and this will motivate you and your supporters to reach this target.
Donate to your own Cupcake Day Supporter Page
Pledge an amount to your page to show how much fundraising for the RSPCA means to you. It’s a great way to show people that you care and will inspire them to donate.
Dollar for Dollar matching
Are you having a Cupcake Day Party at work? Ask your employer to get involved and show their support by matching the funds you raise. To help plead your case, simply download our Dollar Matching Letter and let your managers know that they are supporting an important cause and that company donations are tax deductible.
Tell everyone you know!
Let everyone in your email address book know that you’re baking and raising funds for Cupcake Day for the RSPCA. We’ve made doing this very easy – just use the ‘share’ button on your online Cupcake Day Supporter Page and encourage people to donate.
Update your social networking pages and email signature
Also, if you’ve set them up, don’t forget to post a link on your social networking pages to let your friends now about your Cupcake Party. You can also add information to your email e-signature and include a link to your online Cupcake Day Supporter Page.
Let your supporters know where their money goes
Let your supporters know that all money raised during Cupcake Day for the RSPCA will go to the RSPCA and the animals in our care. Each year hundreds of thousands of animals turn to the RSPCA for help. The cost of rescuing, caring for, treating and rehabilitating these animals is over $75M per year. As a charity that is not a government agency, we rely heavily on the generosity of the community to continue our vital work. In fact, we receive less than 5% of our funding from the government.
Also let your supporters know that your Cupcake Day Supporter Page is completely secure and all donations will be transferred directly to the RSPCA. They will also receive a tax receipt for their donation straight away via email.
Round ‘em up!
Just before your Cupcake Day Party, email those supporters who haven’t donated and send them a gentle reminder to support your baking!